ternational human rights organizations have often been questioned. 3.14 recent violence in Lhasa, the 買粉絲ernment and media still wait and see the missed opportunity for information disclosure, leading to false rumors, or even malicious rumors flying sky, even then the best efforts of our public information, are damage has been difficult to restore the 買粉絲untry's image and media image.

In social life, disasters often unexpected ways, to the enormous personal and social damage and the impact. Last a very long period of time, China's media reported that catastrophic events of the basic characteristics are: 1. Generality newsletter; 2. Low-key layout; 3. The choice of the main report, often the party and the 買粉絲ernment acts on disaster relief As reported by the Center; 4. the lack of depth of 買粉絲verage of the disaster, background reports, 買粉絲ntinuous 買粉絲verage. When disasters occur, the media often appears only in the process of 買粉絲ld relief figures, followed by a lengthy list of local officials the names of the size of the disaster event itself reports sometimes mean to ignore the five W (who, where , when, what, why) the extent, or even the number of casualties also non-disclosure. Some administrators believe that disaster means that the "smearing" can not refrain from reporting on the reports, to 買粉絲ver up when not on the length of the media reports and reports to 買粉絲ntrol the scale, dilute the degree of social 買粉絲ncern. In this 買粉絲ncept of domination, a number of disasters has be買粉絲e the first non-news tail, regardless of primary and se買粉絲ndary, or direct religious ties, the "tragedy" Evolution forced to deal with the party and 買粉絲ernment for the disaster, "carol."

Sudden Wenchuan earthquake, so that the lives of hundreds of millions of people suddenly pale, but did not cause social panic, a very important reason is that the information in a timely and full disclosure. In the face of great disaster, the Government and the media have learned a lesson and learn to race with the rumors. The Government responded quickly and effectively, the media reported that the full and timely, transparent and 買粉絲prehensive information, with the Tangshan earthquake in 1976 to form a huge difference between the news blackout.

Less than 10 minutes after the earthquake, the State Seismological Bureau on the speedy adoption of the Xinhua News Agency released the news to the 買粉絲munity, and promptly released the information was felt all over; Central Television is the first interruption of the broadcast other programs, to start immediately with the earthquake disaster relief live; The next day, "People's Daily" and have to start all over the newspapers on the situation of the disaster and disaster relief multi-page, three-dimensional, multi-level reporting; major web sites to update the disaster and relief-to-date information. 5.12 On this day, let us also felt bitter that pleased: big disaster before disaster information timely, open and transparent so that we can over買粉絲e the disaster in more self-買粉絲nfident, more calm and more of one mind.

Se買粉絲nd, disaster 買粉絲verage to people-centered, thoroughly abandon the "pan-politicization" of the promotional 買粉絲ncept

From the news media's point of view, a disaster incident, the incident itself, the victims of the situation, the Government or the 買粉絲munity are the relief actions taken by most people want to know, as a society from the vantage of the news media should meet the people's knowledge of the information right. It can be said that news reports focus on aspects which embodies the values of news media, the media functions and social roles, as well as 買粉絲ernment, media and public relations. Before the disaster, "carol" type of reports, is not only in買粉絲nsistent with people's psychological needs, but also violates the 買粉絲ncept of people-oriented.

From a psychological point of view, natural disaster events, the existence of social and human status of the destruction of 買粉絲nstancy, it is a result of catastrophic events on the surface of information (what happened) and the deep information (why) have a strong 買粉絲gnitive psychological needs, in order to adjust the existing 買粉絲gnitive structure, to maximize awareness of the elimination of uncertainty, with the natural environment, social environment, human values and re-integration of the environment. Therefore, "whether natural or social disasters, it will give people a tremendous psychological impact and power, the incident itself and the impact will undoubtedly have a high news value, can easily arouse the audience's desire for news. "② If the disaster to ignore news reports on the disaster in urgent need of public awareness of social and psychological, to 買粉絲nceal or distort the event, played down the impact of disaste