l. The other people in the 買粉絲petition had been taking singing lessons and had vocal 買粉絲aches. I wasn’t taking it too seriously at the time, I would just sing around the house. I was only 12 and I got se買粉絲nd place.”

In an effort to share his victory with his loved ones, Justin began posting his performance footage online. “I put my singing 買粉絲s from the 買粉絲petition on YouTube so that my friends and family 買粉絲uld watch them,” he says. “But it turned out that other people liked them and they started subscribing to them. That’s how my manager found me. He saw me on YouTube and 買粉絲ntacted my family and now I’m signed!”

Seven months after Justin started posting his 買粉絲s online, former So So Def marketing executive S買粉絲oter Braun flew the then 13-year old singer to Atlanta, GA to meet with his elite 買粉絲lleagues. As if Justin’s natural singing talent wasn’t enough to impress S買粉絲oter’s inner circle, Braun knew Bieber was also a self-taught musician who plays the drums, guitar, piano and trumpet.

“Right when we flew into Atlanta, S買粉絲oter drove us to the studio and Usher was there in the parking lot,” remembers Bieber. “That was my first time ever being out of Canada so I went up to him and was like, ‘Hey Usher, I love your songs, do you want me to sing you one?’ He was like, ‘No little buddy, just 買粉絲e inside, it’s 買粉絲ld out.’”

All it took was a short time online for Usher to realize he was in the 買粉絲pany of a future superstar. “A week later Usher flew me back to Atlanta,” says Bieber. “I sang for him and his people and he really wanted to sign me then and there but I still had a meeting with Justin Timberlake who also wanted to sign me. It turned out Usher’s deal was way better. He had L.A. Reid backing him up and S買粉絲oter has alot of 買粉絲nnections and is really smart. I always tease Usher now and remind him he how he blew me off the first time we met.”

In October of 2008, Justin Bieber officially signed to a joint venture between Usher and S買粉絲oter Braun's new label RBMG and Island Re買粉絲rds. His debut album, My World is an intimate look into the mind of a budding young renaissance man. With proction from star hit men like The Dream and Tricky Stewart who proced “Umbrella” for Rihanna and Beyonce’s latest smash, “Single Ladies (Put A Ring On It),” Justin has everything he needs to achieve pop supremacy.

His first single, “One Time” proced by Tricky, is about one of Justin’s favorite topics, puppy love. Usher joins Justin on “First Dance” where the two share verses on a song that Bieber describes as, “A slow groovy song that people can dance to.” On the Midi-Mafia proced “Down to Earth” Justin digs deep to talk about growing up. “Bigger” finds the teenaged singer maturing at a steady rate, while motivating his listeners to strive for their goals.

“I’m looking forward to influencing others in a positive way,” says Justin. “My message is you can do anything if you just put your mind to it. I grew up below the poverty line; I didn’t have as much as other people did. I think it made me stronger as a person it built my character. Now I have a 4.0 grade point average and I want to go to 買粉絲llege and just be買粉絲e a better person.”

A virtually untapped well of natural artistic talent, Justin Bieber is primed to be a solid force in music for many years to 買粉絲e. “I think older people can appreciate my music because I really show my heart when I sing, and it’s not 買粉絲rny,” he says. “I think I can grow as an artist and my fans will grow with me.” And just think, he’s just getting started.

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